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Downtown Vision launches #DTJax Gift Card Giveaway to Support Small Businesses

Published Friday, March 20, 2020


Downtown Vision, Downtown Jacksonville’s Business Improvement District, launched the #DTJax Local Gift Card Giveaway this week to support small businesses and arts and culture organizations in the wake of social distancing practices, necessary operational changes and some mandatory closures.


"Small businesses are the heart of Downtown Jacksonville,” said Jake Gordon, Downtown Vision CEO. “In these uncertain times, they need all the support they can get and we are trying to amplify their message of need."


Downtown Vision is purchasing more than 20 $100 gift certificates from Downtown businesses to support them in this time of need. Each weekday, Downtown Vision is giving away one $100 gift certificate for a different business that offers online sales, gift cards or to-go services. The promotion is designed to raise awareness of all the ways the community can safely support small businesses and will run for at least 20 days on @DTJax Facebook and Instagram accounts.


The nonprofit has also curated a list of open Downtown businesses and offerings on the “COVID-19: #DTJax Open for Business” blog post at and will make regular updates as information comes in. The post includes links to online stores of First Wednesday Art Walk and Riverside Arts Market artists and makers to support them during upcoming event cancellations. Additional information, including “COVID-19: #DTJax Resources and Closures” and “COVID-19: #DTJax Transportation Updates” are available on the blog as well. Downtown businesses can contact to have their information added or updated. 


In addition to marketing efforts, Downtown Vision has launched an Impact Survey for Downtown Businesses and is maintaining a list of loans, grants and small business assistance for those dealing with layoffs. (


Meanwhile, the Downtown Clean & Safe Ambassadors will continue to keep Downtown tidy, remove litter and hazardous waste, and pressure wash sidewalks within the 90-block Business Improvement District as long as it is safe to do so.

"We hope everyone stays safe and healthy, and very much look forward to a return to business as usual for Downtown” said Jake Gordon. “Until then we are here to help as much as we can.”   


About Downtown Vision

Downtown Vision is a not-for-profit organization revitalizing Downtown through clean and safe initiatives, experience creation, marketing and information management. Created by commercial property owners through a self-assessment and governed by a board representing Downtown property owners, DVI administers a 90-block Business Improvement District. For more information, visit


CONTACT: Katherine Hardwick

(904) 631-3715